GreenSky growth surges as company surpasses 17,000 retail partners

GreenSky Credit has become one of the fastest-growing and successful companies within the world of fintech. Founded in 2006 by prodigious entrepreneur David Zalik, GreenSky has grown into what is perhaps the largest retail lender for instant point-of-sale loans. The company has expanded to more than 17,000 retail partners, with everyone from contractors to dentists’ offices pitching its loans. And this has translated into a company that now underwrites more than $5 billion in new loans each year.

Keeping it simple and profitable

As an entrepreneur who has been in business for himself since the age of 14, David Zalik was never one to be drawn into the whirlwind of Silicon Valley trends and shibboleths. The founder of GreenSky has famously quipped that the best reason to never give a tech startup $30 million is so that it doesn’t have $30 million to waste. True to his word, Zalik has eschewed almost all of the trappings of trendy Silicon Valley startup culture. In the GreenSky corporate headquarters, you won’t find beanbag chairs, foosball tables or beer dispensers. But you will find one of the most serious retail credit operations in the country.

And this avoidance of techy pretension isn’t just skin deep at GreenSky. From the beginning, Zalik did almost the opposite of what every other fintech startup was doing. He immediately made the decision to go only for the strongest borrowers, unlike competitors OnDeck and Lending Club, who attempted to make gold out of the dross of NINJA applicants. Zalik was keen enough to know that by going with the highest-end borrowers, pitching the company’s business model to some of the nation’s top lenders would be all but a lock. He understood that once lenders saw that they could easily pad their books with hundreds of millions of dollars in additional prime loans each year, they would jump at the opportunity to partner with GreenSky.

And this is exactly how the company has found so much success. The company is able to make 6 percent of the principal amount from its retail partners while also getting a 1 percent carrying fee from its lending partners. And when everyone is making so much money, there aren’t many complaints.

https://www.nerdwallet.com/blog/loans/greensky-credit-home-improvement-loan/

Talk Fusion Highly Progressive Video Marketing Firm

Video communication has become one of the most preferred modes of communication these days, and same is the case with video marketing. Videos are known to create a long-lasting effect on the people, and it does create a positive impression. It is this secret about video marketing that Bob Reina came to realize back in 2007 when he set up Talk Fusion. At the time of launching Talk Fusion, not many people knew much about video marketing or how it would grow moving ahead in the future. Today, it can be seen that video marketing dominates most of the other forms of marketing, and most of the companies are spending millions in their marketing campaigns towards video marketing.

 

Talk Fusion helps these companies to achieve their video marketing goals with ease by providing them with the video marketing products and services, which are highly unique, engaging, and result-oriented. Talk Fusion’s CEO and founder Bob Reina is an expert marketer as well as a technology enthusiast and believes that effective marketing can help the companies mark a significant increase in revenue as well as profits. Many of the clients of Talk Fusion have seen a positive impact on their sales and have helped with customer retention and engagement as well. Talk Fusion is always in the process of development of new products and services, and one of the latest products that the company recently launched is the video chat app named Fusion on the Go.

 

The Fusion on the Go is a highly versatile video chat app that would help people communicate visually and also send messages, pictures, and videos. The Fusion on the Go also comes with the feature to create a private chat room that can be shared with the friends, and the best part is that the app can be used on different smart devices at the same time. Learn more: https://itunes.apple.com/us/app/talk-fusion-video-chat/id1014620741?mt=8